01
JAN
2016

Fundamental Principles on Press Release for New Product Launch

What is a Press Release? A press release is written copy that is meant to inspire people to buy a company’s product or service. The press release can be about a variety of things, but the main purpose is to gain publicity for a company. If written well, a press release can act as...
09
DEC
2015

Doing a Press Release Sample for Promotion Purposes

Doing a press release is something that will be critical to a company’s success in several aspects.  A press release is a document that can announce several things. You can announce a new product, cancel a product, announce a new location, or do a promotion announcement. These...